product strategy, program management, storytelling
about nisha
I take bold ideas from 0 → 1 and make them usable for brands and legible to audiences.
My training is in product, creative operations, and journalism — disciplines that allow me to break down complexity and articulate it clearly.
I orchestrate initiatives at scale and I translate innovation into market-friendly narratives. I've worked with everyone in the design and product spheres, from 2-person teams to 60-person initiatives, shipping work across consumer brands, B2B, and mission-driven organizations.
Today, I lead digital strategy and delivery within the largest advertising network, WPP. I consult Fortune 50 brands on their digital strategy as part of multi-million dollar marketing campaigns. That often means I lead teams to build cutting-edge experiences built with AI, AR, or VR.
Previously I led marketing operations for some of the world’s biggest campaigns — like New Balance’s comeback or the US government's COVID-19 vaccination awareness program. Before that, I launched 2 news programs that won several Emmy Awards.
Originally from Bangkok, I spend my time exploring international cultures, running (training for my second half-marathon), and writing about esotericism on Substack.
📊 8+ years
operations, delivery, product management
📝 background
journalist turned certified technical operator and design program manager
🏅 14 awards
Emmy, Clio, Streamy, Telly, Webby & GLAAD nominations
🕊️ what i'm looking for
design/technical program management, GTM strategy, product marketing
featured work
global campaign operations & launch
$10M+ marketing budgets
Manage creative development and execution of multi-channel marketing campaigns within agencies
New Balance, US Marines, US Department of Health and Human Services
see cool campaigns
technical & design program management
120 markets
Multi-project program management of VR/AR apps to bespoke AI models, leading XFN teams of over 60 people, including localization across 120+ markets
Coca-Cola, Fanta, Schweppes, Sprite
see product builds
product marketing & content
800K views
Translating content into narratives that convert consumers — whether it's translating technical details for developers or CTOs or producing Emmy-winning news videos
Confluent, Business Insider
read content
Agencies
x4
Subvrsive, Hogarth, VMLY&R, Wunderman Thompson (the latter two of which are now VML)
Products
x12 [and counting]
Shipped for Coca-Cola Trademark, Schweppes, Fanta, Sprite, Unilever (Closeup), Minute Maid LATAM (Del Valle Kapo), Coke Zero, US Marine Corps
Recognitions
Awards
Projects
[2] Clio awards
Use of Music and Immersive New Realities
Schweppes Social Sound
[2] Emmy awards for Societal Concerns
Short- and Long-form content
Business Insider Weekly
[7] Streamy awards
Business Insider Today
Webby and GLAAD nominations
Business Insider Today
Outside of work
Freelance
Education
Writing
As a product marketing writer, I distill complex technical topics into clear stories for B2B audiences.
As a fractional chief of staff, I've worked with CEOs and organizations in the EU, Asia, and US, in Web3 to UN leadership summits.
15+ years volunteer tutoring students in social studies and English. Ask me about any programs you're curious about, whether it's SAT prep, youth mentorship or ESL education for girls in Afghanistan.
Otherwise, find me writing my Substack exploring the inner world, spirituality, and the unseen forces that shape our lives and relationships.